Much has been written on the theory behind big data – but you’d be hard-pressed to find practical, actionable advice on how to use it.
In his next book, Big Data at Work, bestselling author Thomas Davenport helps you understand what big data means; why all the hype; and how to use it to cut costs, improve decisions, and create better products. Register and read more in this free chapter download: http://hbr.org/books/chapters/big-data-at-work
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