In Prep for SBIR: What Is TAM?

  • September 14, 2020

What is TAM? And how does it relate to #SBIR proposals? The Total Addressable Market is an important aspect of any business plan.

End-User Vs. Target Customer

  • June 3, 2020

Do you know the difference between target customers and end-users? There is an important distinction to be made between the two when discussing #commercialization plans. 🚧

Funding & SARS-CoV-2 (AKA Covid-19)

  • March 16, 2020

The European Commission is calling for startups and SMEs with technologies and innovations that could help in treating, testing, monitoring or other aspects of the Coronavirus outbreak to apply urgently to the next round of funding from the European Innovation Council.

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