Red flag/Green flag

What does your potential team say about your readiness to apply for large scale non-dilutive funding? Possibly more than you think. If you see any of these red flags in your project team think twice before applying 🛑 ✋ 🚩

Customer discovery

Customer discovery is a critical component in identifying marketing and sales goals and a necessary component of #SBIR proposals.

Why disrupting the tech industry is challenging

Anyone who has tried to develop a new technology or technology-enabled product can tell you there is often some resistance to change. New technology should theoretically be viewed as exciting. It has the capability to advance outcomes in various industries and often the ability to make life better/easier/more fun. 🌎 🪐