Customer discovery

Customer discovery is a critical component in identifying marketing and sales goals and a necessary component of #SBIR proposals.

Funding opportunity research

Finding a funding opportunity that suits your needs is important. Refrain from the temptation of trying to retrofit your company to fit an ill-fitting opportunity in an effort to

Pre-seed and seed-stage as a qualification for funding

Anyone who has perused through solicitations (either federal such as SBIR or for pitch competitions and accelerators) will notice that one of the many qualifications for applicants is that they are “seed-stage” or “pre-seed stage”, but what does that mean and why is important to be in this position for certain funding opportunities?