SBIR Proposal Prep: Recent & sizeable changes in the market

#SBIR proposals entail a lot of market research. You will need to outline who your competition is, why your product is better and use industry trends and market changes to forecast your addressable market. A few key areas of focus can go a long way to help make market research accurate and predictive.

In Prep for SBIR: what is SAM?

SAM or Serviceable Addressable Market is one of the key #commercialization terms to know BEFORE you apply for #SBIR. The reviewers will ask for market evaluations and financial forecasts, so be ready!💸