Customer discovery is the foundation for all subsequent commercialization and marketing plans. Make sure you complete you customer discovery well in advance before applying for #SBIR ⏰


Customer discovery is the foundation for all subsequent commercialization and marketing plans. Make sure you complete you customer discovery well in advance before applying for #SBIR ⏰

Type your name or your company’s name into a web search. What comes up? Do you like what you see? 👀 In the digital age, a professional web presence is key to winning customers and investors and is an important thing to consider before you apply for #SBIR.

Participating in #NSF #I-Corps programming may help you develop your #commercialization skills and could increase your chances of being awarded #SBIR #funding! 💼

What is TAM? And how does it relate to #SBIR proposals? The Total Addressable Market is an important aspect of any business plan.

Annual Evaluation Reports: What they are, why they matter and how to write a great one.📙

What are your sustainable competitive advantages? How will you capture and keep your market share?♟️

#SBIR proposals entail a lot of market research. You will need to outline who your competition is, why your product is better and use industry trends and market changes to forecast your addressable market. A few key areas of focus can go a long way to help make market research accurate and predictive.

Patent research can go a long way in discovering market fit and evaluating your competitors. Start your research today!

SAM or Serviceable Addressable Market is one of the key #commercialization terms to know BEFORE you apply for #SBIR. The reviewers will ask for market evaluations and financial forecasts, so be ready!💸

On August 13th 2020 the Department of Defense (DOD) Small Business and Technology Office announced the DSIP integration with Login.gov